{"id":204,"date":"2018-06-29T06:55:52","date_gmt":"2018-06-29T06:55:52","guid":{"rendered":"https:\/\/ncrfrontlinenews.com\/?p=204"},"modified":"2018-06-29T06:55:52","modified_gmt":"2018-06-29T06:55:52","slug":"lenovo-india-eyes-over-500-growth-in-ultra-slim-laptop-market","status":"publish","type":"post","link":"https:\/\/ncrfrontlinenews.com\/?p=204","title":{"rendered":"Lenovo India eyes over 500% growth in ultra-slim laptop market"},"content":{"rendered":"

New Delhi, <\/strong>China-based technology company Lenovo is confident of registering triple-digit growth when it comes to the ultra-slim laptop market in India, a senior company executive has said.<\/p>\n

According to German market research company Gfk, Lenovo India registered a 202 per cent Year-on-Year (YoY) growth in the financial year 2017-18.<\/p>\n

“In the ultra-thin category, we would want to continue the triple-digit growth without a doubt. We are targeting more than 500 per cent growth this year,” Rahul Agarwal, CEO and Managing Director, Lenovo India, told in an interview.<\/p>\n

The company this week launched a premium ultra-slim laptop Ideapad “530S” which is available at a starting price of Rs 67,990. It also launched an affordable Ideapad “330S” at Rs 35,990.<\/p>\n

The new portfolio comes with features such as mobility, great battery life and high performance.<\/p>\n

“We hope to become the market leader in India which grew by 50 per cent last year with the expansion of ultra-slim laptops,” Agarwal said.<\/p>\n

The PC and tablet major is also planning to further expand its portfolio. However, it did not specify a timeline.<\/p>\n

“In due course, we will also launch ‘Series 1’. There would be ‘130 S’ and ‘730 S’ laptops. We will have a complete range of devices right from entry-level to super-premium devices in the ultra-slim range,” Agarwal noted.<\/p>\n

The Beijing-headquartered company also sees a shift in discretionary spending from the Indian consumers. The price-sensitive users are turning towards the premium devices which is above Rs 50,000-price segment.<\/p>\n

The newly-launched Ideapad “530S” is a premium offering which is powered by the 8th-Gen Intel Core processors, 512 GB SSD storage and up to eight hours of battery life.<\/p>\n

The device comes with metallic finish and rapid charge feature which provides two hours of usage with 15 minutes of charge.<\/p>\n

Ideapad “330S” comes in both 14-inch and 15.6-inch variants and is an easy on pocket notebook designed for students and professionals who have longer commutes.<\/p>\n

Weighing 1.67-kg, the laptop comes with a metallic finish on the top cover and is 24 per cent lighter compared to the traditional clamshells at the same price.<\/p>\n

The device is powered with 8th Gen Intel Core processors, and features a Full HD IPS display and HDD\/SSD storage option. It also has a back-lit keyboard and supports up to 4GB dedicated graphics.<\/p>\n","protected":false},"excerpt":{"rendered":"

New Delhi, China-based technology company Lenovo is confident of registering triple-digit growth when it comes to the ultra-slim laptop market in India, a senior company executive has said. According to German market research company Gfk, Lenovo India registered a 202 per cent Year-on-Year (YoY) growth in the financial year 2017-18. “In the ultra-thin category, we […]<\/p>\n","protected":false},"author":2,"featured_media":203,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"post-204","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business"},"_links":{"self":[{"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=\/wp\/v2\/posts\/204","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=204"}],"version-history":[{"count":1,"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=\/wp\/v2\/posts\/204\/revisions"}],"predecessor-version":[{"id":206,"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=\/wp\/v2\/posts\/204\/revisions\/206"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=\/wp\/v2\/media\/203"}],"wp:attachment":[{"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=204"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=204"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ncrfrontlinenews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}